Leadership · Sales · Development

David AlbaneyMatterson

Revenue Leader  ·  Leadership Coach  ·  Motivational Speaker

17 years building high-performance teams, inspiring individuals and turning potential into performance — in London's most competitive environments.

500+
Professionals Coached
17
Years Experience
£42m
Revenue Managed

Built in the fire. Defined by the people.

I studied Business & Marketing at Oxford Brookes University before stepping onto one of London's most demanding graduate sales floors — and staying for a decade. From day one, I was immersed in the real world of high-performance sales: fast-paced, high-pressure and unforgiving.

Those years were spent in the fire. Intense, high-pressure, relentless. But rather than simply surviving, I thrived — and more importantly, I learned how to help others thrive. From the very beginning, I was drawn to developing the people around me.

Over 17 years I have personally coached, developed and inspired over 500 individuals — from entry-level graduates to senior directors. What I am most proud of is not a revenue figure. It is my retention rate. In industries notorious for burnout and churn, my teams stayed, grew and won — because they felt genuinely respected and invested in.

Oxford Brookes University BA Business & Marketing — graduated with honours
London Sales Floor — A Decade in the Fire Graduate to Divisional Sales Director, building and coaching teams from day one
Foxtons Group plc (LSE-listed) Head of £42m revenue division — promoted four times post-IPO
David Matterson Coaching — Founder Fractional CRO, executive coach and keynote speaker

"The most important investment any organisation can make is in its people. I have spent 17 years proving that."

— David Albaney Matterson

Three ways I can help you.

01

Sales Leadership

I build outbound sales engines from scratch — designing playbooks, developing reps, installing coaching cultures and driving consistent quota attainment. Available as Head of Sales, SDR Manager or fractional CRO for growing businesses.

02

Executive Coaching

One-to-one coaching for founders, sales leaders and high-potential individuals who want to break through performance plateaus, develop their leadership style and build the mindset to win consistently under pressure.

03

Sports Teams & Schools

Winning starts in the mind. I work with sports teams and schools to build the culture, mindset and leadership that separates good from elite. Tactics win games. Culture wins seasons.

Honest. Fearless. Impactful.

I have spent 17 years doing one thing exceptionally well — walking into rooms and making them better. My approach to leadership is not conventional. It is instinctive, high-energy and built on a genuine belief that people perform at their best when they feel invested in, challenged and inspired. That combination is rarer than most organisations realise — and I have built a career on it.

My real passion is simple. I want to watch people succeed. I want to see teams win. And I want to be the person who helped make that happen. That is what gets me out of bed every morning — and it always will.


Let's Talk
I coach from experience — not theory
Every client is different. I start with you, not a template
I won't let you stay comfortable — that's not coaching
I focus on what actually moves the needle
Honest conversations. Clear thinking. Real change.
This is a partnership. I'm invested in your progress.

Let's start a conversation.

Whether you are a business looking to accelerate your sales function, a sports team or school looking to build a winning culture, or an individual ready to take the next step — I would love to hear from you.

davidmattersonwork@gmail.com +44 7940 329417  ·  London, UK (Remote-Ready) Send Me A Message