Revenue Leader · Leadership Coach · Motivational Speaker
17 years building high-performance teams, inspiring individuals and turning potential into performance — in London's most competitive environments.
I studied Business & Marketing at Oxford Brookes University before stepping onto one of London's most demanding graduate sales floors — and staying for a decade. From day one, I was immersed in the real world of high-performance sales: fast-paced, high-pressure and unforgiving.
Those years were spent in the fire. Intense, high-pressure, relentless. But rather than simply surviving, I thrived — and more importantly, I learned how to help others thrive. From the very beginning, I was drawn to developing the people around me.
Over 17 years I have personally coached, developed and inspired over 500 individuals — from entry-level graduates to senior directors. What I am most proud of is not a revenue figure. It is my retention rate. In industries notorious for burnout and churn, my teams stayed, grew and won — because they felt genuinely respected and invested in.
"People don't perform for prizes. They perform for pride."
Early in my leadership career, I ran a sales competition for my team. The prize? A single coffee from Starbucks. My team laughed. Then they competed — harder than they had for any bonus or incentive I'd ever seen.
The winner didn't care about the coffee. They cared about being seen. About being recognised in front of their peers. About being the one who stood up and won.
That moment changed the way I led forever. Recognition, visibility and genuine investment in people will outperform any incentive structure — every single time. That is the philosophy behind everything I do.
I build outbound sales engines from scratch — designing playbooks, developing reps, installing coaching cultures and driving consistent quota attainment. Available as Head of Sales, SDR Manager or fractional CRO for growing businesses.
One-to-one coaching for founders, sales leaders and high-potential individuals who want to break through performance plateaus, develop their leadership style and build the mindset to win consistently under pressure.
Winning starts in the mind. I work with sports teams and schools to build the culture, mindset and leadership that separates good from elite. Tactics win games. Culture wins seasons.
I have spent 17 years doing one thing exceptionally well — walking into rooms and making them better. My approach to leadership is not conventional. It is instinctive, high-energy and built on a genuine belief that people perform at their best when they feel invested in, challenged and inspired. That combination is rarer than most organisations realise — and I have built a career on it.
My real passion is simple. I want to watch people succeed. I want to see teams win. And I want to be the person who helped make that happen. That is what gets me out of bed every morning — and it always will.
Whether you are a business looking to accelerate your sales function, a sports team or school looking to build a winning culture, or an individual ready to take the next step — I would love to hear from you.
davidmattersonwork@gmail.com +44 7940 329417 · London, UK (Remote-Ready) Send Me A Message