About David

Experience first.
People always.

My career has been shaped by one enduring belief. Great results come from helping people become their best.

My story

Leadership is not a theory.
It is a responsibility.

I began my career in London's highly competitive property sector, where expectations were high and performance mattered every day.

Over the years I moved from the sales floor into senior leadership, working with individuals and teams through change, ambition and pressure. I learned that standards matter, but how you make people feel matters just as much.

Today I bring that experience into coaching and advisory work with founders, leaders, commercial teams and organisations.

17Years in leadership
500+Professionals coached
£42mRevenue division led
Experience

Lessons learned.
Lessons lived.

Oxford Brookes University

Business and Marketing degree with honours.

London property

A decade developing a career in one of the UK's most competitive sales markets.

Foxtons Group

Divisional sales leadership, including responsibility for a £42m revenue division.

Independent coaching

Supporting leaders and teams through practical, personal coaching and advisory.

What I believe

Recognition creates belief.

Early in my career, I ran a sales competition where the prize was a single coffee. The team competed with extraordinary energy, not because of the value of the prize, but because winning meant recognition.

It reinforced something I still believe. People want to feel valued, challenged and proud of what they achieve. The right leadership brings that out of them.

A conversation is the beginning

Real progress starts with a conversation.

Tell me what you are working towards. We can explore whether I can help.

Get in touch